The New Year is approaching, and within days we will hang up new calendars and begin acting on New Year’s resolutions.
This year, use the holiday as an excuse to push your business even further by catering. New Year’s Eve presents itself with an opportunity to start catering decadent parties and easy-going get-togethers.
Offering catering services can be a great way to make your business stand out. It also shows dedication to your customers’ interests.
According the National Restaurant Association (NRA), catering can be a very good way to develop an existing business. Catering has become more popular within the fast-casual industry.
“If done and thought out correctly, catering represents a potentially lucrative revenue stream for restaurants looking to expand and diversify,” the NRA said.
The next step in starting up a catering service is to determine what menu items you will serve, what services you will provide and for which type of events. Many fast-casual eateries offer a limited menu for service at parties and semi-formal events.
FastCasual.com said catering is a great opportunity for “cross-pollination marketing opportunities,” meaning that your physical location will help market your catering business and vice versa.
Once you’ve figured out your business model for catering, you need to consider your supplies. If you will provide all of the necessities for service and not just the food, you will need to consider your options for reusable or disposable place settings.
Porcelain and glass dinnerware may be good for some of the more extravagant events, but for less formal celebrations plastic is a better option. The cleanup is simpler and there isn’t the risk of having to replace broken china at the end of the event.
High-quality, sturdy plastic plates can make your presentation look effortlessly elegant. Plastic plates are available in different styles, sizes and colors to help fit with the theme of your customers’ events.
Champagne flutes, coupes and wine cups are also available in plastic. This plastic stemware can help cut back on the time it takes to clean up while still offering crystal-clear visibility of your bubbly drinks.
Many types of glass stemware must be gently hand washed after they’re used, and that’s if they make it back to the kitchen in one piece. With plastics, guests can enjoy their celebratory toasts while you get the relief of hassle-free cleanup.
To round out your place settings you will need utensils, napkins and serving supplies so guests have everything they need to enjoy your delicious food and drinks. If you opt for the disposable options, we recommend heavier weight utensils and a 2 or 3-ply napkin to add a touch of class and to withstand use, especially if you are serving dinner.
In addition to catering supplies for food, consider the menu. If your event or service offered is centered more toward cocktails and snacks, make traditional treats more unique with a little flavor. For a New Year’s Eve party, you might want to impress guests by flavoring your drinks with 1883 syrups.
Giving your business a boost through catering may be exactly what you need to excel in 2017.
What are some of your New Year’s resolutions for your business? Share them with us in the comments!